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Jeremy P. Williamson

Greater Atlanta Area

BBA Economics & BS Physics  ·  UGA 2004  ·  Cum Laude with Honors

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// Architect

Principal System Engineer 2 · Senior Principal Architect
DIRECTV (formerly AT&T)
2011 – Present
System and Solution Architect for linear and dynamic ad insertion across DIRECTV Stream, U-Verse IPTV, and DirecTV Satellite.
  • Solution architecture for on-premises, cloud (AWS), and hybrid deployments.
  • Translates product requirements into design and technical requirements. Works in SAFe Agile framework both on-train and off-train.
  • Architect for grooming sessions where scrum teams break work into user stories.
  • Solution architect for SDK integration initiative — resulted in a patent application for a system to standardize and simplify future integrations.
  • Advertising architect for CCPA data flow and auditing — designed a robust audit trail to honor privacy elections and support litigation documentation.
  • Lead system engineer for interactive advertising application creation and delivery on satellite TV platform following a large cross-company merger.
▶ "Exceeds" performance rating: 2025, 2024, 2022, 2021, 2020, 2019, 2016, 2014, 2012

// Projects

DIRECTV Stream — Server Side Ad Insertion (Architect), Dynamic Ad Insertion (Architect), Pause Ads (Architect), Ad Viewability (Architect)
DIRECTV Satellite — Pause Ads (Architect), Interactive Ads (System Engineer)
Lead Production Support Architect
Accenture  (client: BellSouth)
2004 – 2005
Data warehouse production support team technical lead, setting technical direction and initiatives. Led outage remediation activities.
▶ Led workflow optimization project — reduced longest daily batch process >50%, from 12 hours to 5 hours. Designed and built automated batch status notifications and collaborative outage recovery tools.

// System Engineer

Principal System Engineer 2 · Senior Principal Architect
DIRECTV (formerly AT&T)
2011 – Present
  • Lead system engineer for interactive advertising application creation and delivery on satellite TV platform.
  • Created skunkworks operations dashboard from inception — lived 4+ years as the benchmark for replacing a multi-million dollar vendor solution.
  • System engineer for advertising content processing system — optimized workflows to achieve 10x throughput without adding hardware.
  • Intern manager — led a college senior from design through implementation and support; extended full-time offer.
▶ "Exceeds" performance rating: 2025, 2024, 2022, 2021, 2020, 2019, 2016, 2014, 2012

// Projects

DIRECTV Satellite — Interactive Ads (System Engineer)
AT&T U-Verse — Ad Content Processing (Engineer), Advertising Dashboard (Inception to Completion)
Field Support Engineer  (client: AT&T)
Chemtech
2007 – 2010
Advanced technical support of the DSL and LightSpeed NMS for IPTV, CVOIP, and internet services. Upper-tier technician support including root cause analysis and solution engineering. Briefed executives on outages and restoration timelines.
Data Warehouse Developer  (client: CDC)
Northrop Grumman
2005 – 2007
BioSense RealTime data warehouse development including performance tuning, data integration, real-time monitoring, and defining development standards.
▶ Automated re-factoring of database triggers — reduced time to apply new business logic from days to minutes.

// Skills & Tools

Shell scripting SQL / ETL Python Perl Ruby Oracle SQL Server SSRS / SSIS MySQL Informatica Tableau MicroStrategy AWS Charles Proxy Windows / Mac / Linux Unix / Isilon Google Workspace Slack Diagramming SAFe Agile

// Integrator

Principal System Engineer 2 · Senior Principal Architect
DIRECTV (formerly AT&T)
2011 – Present
  • Lead engineer for SDK and data flow integration across satellite, IPTV, and OTT platforms — yielded a patent application for a standardized integration framework.
  • System engineer and integrator for advertising content processing pipeline covering media and schedule files.
  • Cross-company integration lead for interactive advertising initiative following large merger.

// Projects

DIRECTV Stream — Server Side Ad Insertion (Architect, Engineer, Integrator)
AT&T U-Verse — Local and Targeted Ad Insertion (Engineer, Integrator), Ad Content Processing (Engineer, Integrator)
BioSense — Launch of real-time data warehouse (ETL developer)
Independent Technical Consultant
Self-Employed
2010 – 2011
Consulting and technical project delivery for direct clients. Established and managed S-corp and client relationships. Implemented websites in Drupal framework; prototyped XMPP chatbot with messaging API.

// Coach

Aerial Dance Instructor · Senior Faculty
Atlanta Dance Central
2014 – Present · Atlanta, GA
Founded and developed the aerial program at ADC, combining strength & conditioning with dance instruction. Helps students develop bravery and resilience through movement. Background in ballet, jazz, and modern dance; performed with Contact Dance Theatre and SIDEWAYS Contemporary Dance Company.
CrossFit Coach
CrossFit
2010 – Present
Certified CrossFit Level 2 and CrossFit Kids coach. Integrates strength and conditioning principles into dance and athletic training contexts.
Chairman, Board of Directors
SIDEWAYS Contemporary Dance Company
2007 – Present · Roswell, GA
Board member since 2007, currently chairman. Sets company mission, ensures alignment of artistic work, manages annual budget including 5–10 part-time employees, and assists the artistic director in expanding reach. Former guest and full company performer.
Physics Lab Instructor
University of Georgia
2001 – 2002 · Athens, GA
Lab instructor for University honors level physics classes.